packaging (n.)

  1. the business of packing; his business is packaging for transport'

  2. a message issued in behalf of some product or cause or idea or person or institution; the packaging of new ideas

    [ Syn: promotion , publicity , promotional material ]

  3. material used to make packages

The dictionary is based on the WordNet Electronic Lexical Database.
WordNet 3.0 Copyright 2011 by Princeton University. All rights reserved.